Beehive Strategy | Skill Set of Digital Analyst
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Skill Set of Digital Analyst

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Have problem to manage analytics tools like Google Analytics, Adobe Omniture, IBM Coremetrics etc.? We are leading analytics consulting company in Hong Kong who have expertise in different channel analytics tools. To amke your employee able to leverage analytics in telling your performance of digital spending, definitely your company need to send people to take the course.

Generally the analyst training contains topics as follow;

 

  • Web Analytics Introduction
  • Metrics Definition
  • Key Performance Index
  • Web Analyst Skill Set
  • How to develop KPI
  • Measuring Marketing ROI
  • Path Analysis
  • Search Analysis and Tracking (SEO & SEM)
  • Email Campaign Tracking
  • Online Campaign Tracking
  • Social Campaign Tracking
  • Mobile Campaign Tracking
  • How to Track Offline Behaviour