Digital Marketing Strategy
Business today without online are missing out a golden opportunity to drive sales, reduce costs and fight with competitors. However, how to ensure your online business is done well? By leveraging digital analytics, every investment that you have made can be valided by ROI or KPIs (key performance index) that self-defined, you can better understand your customer behaviors, experience as well as what are missing or downside of your business. So your online marketing strategy should closely tied with your data. Making a market-driven decision on your overall digital marketing strategy will be key to develop and sustain your business.
We are B2B company that has nothing to sell online
Online presence today is much more important and normally people perceive a good impression of your website means your business is doing good.
Today more than 70% internet users do google or search to find goods and service, the key to maximising your online presence is digital marketing, When many company owners think of digital marketing, they think of online advertising campaigns like Google adwords; they think of social media platforms like Twitter or they think of promotional videos on You Tube.
While all those things do play a role in the process of digital marketing, they are just some of the tools and platform. In the same way that marketing principles heralded a new way of doing business at all levels, digital marketing means optimising a business website and many different channels so that the business can benefit in as many ways as possible. Even your business are not ecommerce selling goods online, you also have to pay effort in your digital presence. Think of the case that you are doing retail business, if you own a humble layout of website(your online physical evidence), many bad WOM spreaded nline, will anyone searched your product and buy it offline? No! customers switch to your competitors are just a click away.
Step by step to plan your digital marketing strategy
With the core of Beehive Strategy – Digital Analytics, we help business to go along the bulky internet marketing strategy with analytics and KPIs audit. We ensure every online investment of your company return as your desired outcome.