On Nov 14th, Beehive Strategy attended Marketing Magazine's Marketing Excellence Awards 2014 and won silver award in Excellence in Media Strategy! In the last two years, we have won bronze award in Excellence in Data-Driven Marketing and Excellence in Digital Marketing. This is our first silver award which means a big step...
Beehive Strategy is going to host a coming event partnered with Social Media Week. As online social media is the marketing trend and businesses leverage this channel to promote campaigns nowadays, but have you noticed the power of social media word of mouth? Is it really...
SES Hong Kong kicked off this week and the events gathered thoughts from leaders and industry experts ranging from private consultants to representatives from the search engines themselves. Kenneth Kwok, Hong Kong digital analytics association chairman, moderated a panel session on "Deep Dive into Analytics" on the...
Beehive Strategy is honorable to be the panel of SES Hong Kong conference, which is the annual meeting point for over 300 digital marketing and advertising professionals. That's an opportunity to keep up with the latest marketing trends, best practices, new technologies and, above all, hear...
Opportunity comes once you are willing to do! Kenneth Kwok, Managing Director of Beehive Strategy was interviewed by PCM to explain his passionate in developing career in digital analytics although the opportunity cost is to give up stable with soaring annual income employment in IBM. [caption id="attachment_1310"...
Kenneth Kwok, Managing Director of Beehive Strategy was invited to have an interview in sharing the effectiveness of QR Codes or Quick Response on advertising campaigns. Companies nowadays are making use of technological tools to enhance the effectiveness of marketing and advertising campaigns, QR Code is...
The digital industry is changing so rapidly, it's hard to keep up on what's current, much less predict that the future holds. For the second year, we are going to understand the digital analytics community on where the industry is going in Hong Kong. The Digital...
By leveraging analytics to improve your website performance。 Kenneth Kwok, who is the only person in Hong Kong who achieved the certified web analyst honor from WEB ANALYTICS ASSOCIATION. He founded Beehive Strategy in 2010, specially looking for companies with poor performance and low traffic of website....
Die or Analyse Your Social Media Marketing Effort. Kenneth Kwok, Managing Director of Beehive Strategy "Many companies are doing online marketing no matter paid or free, they didn't know whether their digital marketing strategy correct or not. As they run marketing campaigns, they are able to capture data...
The Salary and Demand of Certified Digital Analyst. As many companies are spending significant dollar on internet marketing, The market desire for digital analysts (Web, Social Media, Mobile) in order to help companies analyze the online data and to understand consumer preferences. Industry pointed out that...